Full time - Office - Tel Aviv Yafo
SpoTower helps consumers discover and connect with quality brands through a network of online comparison sites. We assist thousands of consumers in making smarter decisions about the products they’re searching for, by providing in-depth, relevant information combined with powerful comparison tools.
The ideal candidate will be responsible for providing & implementing strategic recommendations based off his or her data analysis and market research. You will also track and analyze the performance of our marketing initiatives. Your analysis and recommendations will help make our marketing strategies more impactful and effective.
- Manage and optimize large scale marketing campaigns, in a variety of industries, on an ongoing basis.
- Carry out marketing research & Analyze marketing performance data.
- Work with a variety of platforms in different B2C & B2B industries.
- Handle high budgets in highly competitive markets.
- Initiate and implement analytical products, tools, and methodologies to improve marketing performance and optimize campaigns.
- 1-2 years’ experience in a PPC OR Marketing/ Business/ Data Analyst.
- Proven experience with Google Ads.
- Experience reporting on B2B and B2C marketing and sales funnels, lead generation and nurturing, email marketing, sales metrics, and website analytics.
- Strong analytical and problem-solving skills and a deep understanding of data structures and data architecture principles.
- Experience in working with various data sources.
- Proven experience in translating business processes and KPIs into meaningful dashboards, including measurements, while raising business questions.
- Full working proficiency in English – Must.
- Curious, independent, Dynamic, and proactive kind of person.